How we’ve helped

Case studies

Toronto Life press hit Context Development Market Wharf David Lasker Communications

Context Development: Positioning a condo developer as leading-edge

See how we won an outsize share of press coverage for condominium developer Context Development in relation to its market share and helped position it as leading-edge.

interior design magazine yabu pushelberg portfolio toronto david lasker

Yabu Pushelberg: Journalism promotion

Proposing and writing their first cover story in Interior Design, the most influential magazine in the industry, to boost the international profile of design firm Yabu Pushelberg.

HOK: A new business-story angle

HOK wrote the book on architectural programming, then seemingly forgot about it. By publicizing Problem Seeking, we made the firm newly newsworthy.

thumbnail for media alert case study by David Lasker Communications

+VG: The gargoyles are coming!

To ensure enthusiastic media pickup on the restoration of Toronto’s Old City Hall by The Ventin Group Architects (+VG), we found that killer story hook.

contessa comparator chart by david lasker communications and teknion contessa chair thumbnail

Teknion: Persuasive sales tool

Our Contessa Comparator showed objectively that Teknion’s new Contessa Chair was the best task chair on the market. Editors agreed.

young and wright press hit in the globe and mail thumbnail

Young + Wright Architects: Grabbing a bigger slice of the pie

By putting their client AMC Theatres on staff, Young + Wright Architects devised a new, more lucrative way to provide more than just architectural services.

global company history book cover thumbnail

Global Furniture Group: Company-history book

Writing the history book for industry giant Global Furniture Group was part of the plan to raise the profile of company founder Saul Feldberg, a stalwart of the annual Canadian Business 500 list of Canada’s wealthiest individuals.